Oliver Whitby is based on the creation of a limited inventory of unique, handmade cushions as well as a careful selection of additional items, selected for their provenance as the finest of their kind and their relatively limited availability in other regional retail establishments.

The shop is further distinguished by the atelier aspect of it — not only will objects from other makers and manufacturers be for sale, the majority of the pillow and linen inventory will actually be made on site.

Oliver Whitby patrons can expect to find the sewing facility in the shop actively in use, crafting the cushions, tablecloths and napkins that will be on offer.